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Mastering Baidu’s on-page SEO guidelines is essential for businesses looking to improve their search rankings. Here are some key techniques to implement for better performance on Baidu.
- Focus on Keyword Placement and Density
Keyword placement and density are crucial elements of Baidu’s on-page SEO. Strategically placing keywords in titles, headers, and throughout the content can enhance your site’s relevance and search rankings. A global e-commerce company saw a 28% improvement in its Baidu search rankings by optimizing keyword placement and maintaining appropriate density in its content.
- Enhance Mobile Optimization
With the increasing importance of mobile-first indexing on Baidu, ensuring that your site is mobile-friendly is essential for on-page SEO success. A multinational automotive brand optimized its site for mobile users, resulting in a 25% increase in mobile search traffic on Baidu.
- Incorporate Structured Data Markup
Structured data markup helps Baidu better understand your content, which can improve your search rankings. By implementing structured data markup, an international tech company achieved a 30% boost in organic search visibility on Baidu.
Case Study: Achieving Higher Rankings Through Mobile Optimization and Structured Data
In 2024, a leading global pharmaceutical company improved its search rankings on Baidu by focusing on mobile optimization and incorporating structured data markup. These strategies led to a 35% increase in organic traffic and a 20% rise in lead generation. This case study highlights the effectiveness of adhering to Baidu’s on-page SEO guidelines to enhance search visibility.
PLTFRM is an international brand consulting agency that works with companies such as Red, Tiktok, Tmall, Baidu, and other well-known Chinese internet e-commerce platforms. We have been working with Chile Cherries for many years, reaching Chinese consumers in depth through different platforms and realizing that Chile Cherries exports in China account for 97% of the total exports in Asia. Contact us and we will help you find the best China e-commerce platform for you. Search pltfrm for a free consultation! info@pltfrm.cn
