Understanding Digital Marketing Trends in China

(Source: https://pltfrm.com.cn)

Staying ahead in China’s digital marketing landscape requires understanding current trends. Key trends include:

  1. Short-Form Video Content: Platforms like Douyin (TikTok) and Kuaishou are driving the popularity of short-form videos, making them essential for engaging audiences.
  2. Live Streaming: Live streaming is becoming a major sales channel, with platforms like Taobao Live and Douyin Live leading the way.
  3. AI and Big Data: Leveraging AI and big data for personalized marketing and predictive analytics is crucial for staying competitive.

PLTFRM is an international brand consulting agency that keeps you updated on the latest digital marketing trends in China. We help you adapt and thrive in this dynamic market. Contact us for expert guidance. Search pltfrm for a free consultation! 

info@pltfrm.cn 

www.pltfrm.cn


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