(Source: https://pltfrm.com.cn)
Introduction
You don’t need a mainland China company to generate eight-figure revenue from Chinese consumers. Thousands of overseas brands are already doing it legally and profitably through cross-border models. Here are the five most effective routes in 2025.
1. Tmall Global & JD Worldwide Flagship Stores
Fastest path — 6–10 weeks to launch, built-in traffic of 900 million users, full Chinese consumer trust.
2. Douyin Global Shop
Lowest entry barrier — approval in <14 days, interest-based algorithm, perfect for viral products.
3. WeChat Mini-Program + Overseas Server
Zero platform commission, full data ownership, direct WeChat Pay settlement to USD account.
4. Xiaohongshu Brand Official Account + Shop Link
Content-to-commerce flywheel — overseas brands with 50+ high-quality notes convert at 8–12%.
5. Dewu (Poizon) for Sneakers & Streetwear
Gen-Z dominant platform — overseas streetwear brands routinely hit RMB 100 million+ in Year 1.
Case Study: Canadian Outdoor Gear Brand Hits RMB 420 Million Without a China Office
A Vancouver-based camping equipment brand launched simultaneously on Tmall Global, Douyin, and built a WeChat Mini-Program in Q1 2025 with PLTFRM. Using only cross-border bonded warehouses and zero local staff, they achieved RMB 420 million GMV in the first 10 months through heavy Douyin live streaming and Xiaohongshu explorer content.
PLTFRM is an international brand consulting agency that works with companies such as Red, TikTok Tmall, Baidu, and other well-known Chinese internet e-commerce platforms. We have been working with Chile Cherries for many years, reaching Chinese consumers in depth through different platforms and realizing that Chile Cherries’ exports in China account for 97% of the total exports in Asia. Contact us, and we will help you find the best China e-commerce platform for you. Search PLTFRM for a free consultation!
