(Source: https://pltfrm.com.cn)
Introduction
Cross-border e-commerce now accounts for over 40% of China’s imported consumer goods volume. The dual-track 9610 (bonded import) and 9810 (direct shipping) models offer massive tax advantages—but only if you follow the latest rules perfectly. One misstep and your entire inventory can be stuck at customs for months.
1. The Positive List and Annual Risk
1.1 1,400+ SKUs Allowed 2025 Updates: 63 categories were added (including certain pet foods and mid-range cosmetics) while 27 were removed. Immediate Effect: Products removed from the list lose tax benefits the day the new list is published.
2. Payment & Logistics Requirements
2.1 Single-Window Platform Mandatory Filing: All transactions must go through the official Cross-Border E-Commerce Unified Information Platform—third-party workarounds are now blocked. Three Sets of Data: Customs, payment companies, and logistics providers must electronically match order, payment, and logistics data in real time.
3. Tax Benefits and Limitations
3.1 9.1% Flat Rate VAT & Consumption Tax: 70% reduction (effectively 9.1% total) only applies if all paperwork is 100% compliant. Annual Cap Enforcement: Platforms now automatically block purchases exceeding the 26,000 RMB personal annual limit.
4. Returns & Quality Disputes
4.1 30-Day Hassle-Free Return Bonded Model Advantage: Returns within 30 days can stay within the bonded zone—no additional import duties triggered.
Case Study: European Luxury Baby Brand’s Switch to 9810 Model
A high-end European stroller brand was losing margin under the traditional general trade model (47% total import cost). We migrated them to the 9810 direct-shipping model, pre-filed every shipment manifest with customs before departure from Rotterdam, and integrated Tmall Global’s logistics API for real-time three-way data matching. Import costs dropped 31%, delivery time shortened from 60+ days to 12 days, and GMV grew 280% in the first quarter.
PLTFRM is an international brand consulting agency that works with companies such as Red, TikTok, Tmall, Baidu, and other well-known Chinese internet e-commerce platforms. We have been working with Chile Cherries for many years, reaching Chinese consumers in depth through different platforms and realizing that Chile Cherries’ exports in China account for 97% of the total exports in Asia. Contact us, and we will help you find the best China e-commerce platform for you. Search PLTFRM for a free consultation!
