(Source: https://pltfrm.com.cn)
Ensuring that your products meet the Chinese regulations and standards is crucial when selling on Tmall, as non-compliance can lead to penalties, confiscation of goods, or a ban from the platform. Here’s a step-by-step guide to help ensure compliance:
1. Product-specific Regulations:
- Food & Beverages: Ensure your product adheres to China’s National Food Safety Standard. Ingredients, additives, and preservatives must be approved for use in China.
- Cosmetics: Products need to meet the requirements set by the China National Medical Products Administration (NMPA). Some products may require animal testing.
- Electronics: Ensure that electronics have the necessary certifications, such as CCC (China Compulsory Certification).
- Toys: Toys should comply with the China Compulsory Certification (CCC) and Safety Standards for Toys (GB 6675).
- Fashion & Apparel: Ensure products are free from hazardous materials and meet labeling requirements.
2. Product Labeling & Packaging:
- All imported goods should have labels in Simplified Chinese.
- Ensure that the label provides all required details like manufacturing date, expiration date, usage instructions, and ingredients or materials used.
3. Import Duties & Tariffs:
- Familiarize yourself with import duties and tariffs for your specific product category. Regularly check for updates to avoid unexpected costs.
4. Testing & Certification:
- Consider getting your product tested by a certified agency in China to ensure compliance.
5. Hiring Local Experts:
- Consider hiring local regulatory experts or agencies who specialize in Chinese regulations. They can guide you through compliance procedures and keep you updated on changes.
6. Trademark & IP Rights:
- Ensure you have trademark protection in China. Even if you’re already protected internationally, it’s crucial to register your trademark in China to prevent counterfeits or infringement issues.
7. Environmental Regulations:
- If you’re involved in manufacturing, be aware of China’s strict environmental protection regulations. Non-compliance can lead to production halts and fines.
8. Regularly Review Updates:
- Chinese regulations can change frequently. Regularly review governmental sites or engage with regulatory agencies to stay updated.
9. Tmall Global vs. Tmall Classic:
- If you’re selling on Tmall Global (cross-border e-commerce platform), the requirements might be different and sometimes more lenient than selling on the regular Tmall platform. However, ensure you fully understand these differences.
10. Engage with Tmall Directly:
- Tmall often provides guidance to merchants about compliance issues. Regularly check any notifications or guidelines provided by Tmall.
11. Feedback & Customer Concerns:
- Always pay attention to customer feedback. If customers raise concerns related to product quality or safety, address them promptly to avoid potential regulatory scrutiny.
By ensuring strict adherence to these steps, you can maintain a compliant and trustworthy presence on Tmall, enhancing your brand’s credibility and minimizing business risks.
PLTFRM is an international brand consulting agency that works with companies such as Red, Tiktok, Tmall, Baidu and other well-known Chinese internet e-commerce platforms. We have been working with Chile Cherries for many years, reaching Chinese consumers in depth through different platforms and realizing that Chile Cherries exports in China account for 97% of the total exports in Asia. Contact us and we will help you find the best China e-commerce platform for you. Search pltfrm for a free consultation!