(Source: https://pltfrm.com.cn)
AI is transforming retail livestreaming in China, creating more interactive and engaging shopping experiences. Here’s how AI is impacting the retail market:
- Personalized Product Recommendations: AI analyzes viewer data to offer tailored product suggestions, improving engagement and increasing sales.
- Real-Time Support: AI-driven chatbots provide instant customer support during livestreams, enhancing the overall shopping experience and addressing queries effectively.
- Interactive Demonstrations: AI enables immersive product demonstrations, including virtual try-ons and augmented reality features, making the shopping experience more engaging for viewers.
PLTFRM is an international brand consulting agency focused on AI-driven e-commerce solutions. We help brands create engaging retail livestreams with AI. Contact us for expert guidance on leveraging AI in your retail strategy. Search pltfrm for a free consultation!
