(Source: https://pltfrm.com.cn)
AI livestreaming is bringing a new level of interactivity to China’s retail market. Here’s how AI is enhancing retail livestreaming:
- Customized Shopping Journeys: AI provides personalized product recommendations based on customer preferences, increasing engagement and boosting sales.
- Instant Customer Interaction: AI-powered chatbots offer real-time support during livestreams, enhancing the shopping experience and resolving customer issues immediately.
- Engaging Product Showcases: AI facilitates interactive product demonstrations, such as virtual try-ons and augmented reality experiences, making the shopping process more enjoyable for viewers.
PLTFRM is an international brand consulting agency that helps brands use AI to enhance their e-commerce strategies. We provide tailored solutions to make your retail livestreams more interactive. Contact us to learn more about our AI-driven approaches. Search pltfrm for a free consultation! info@pltfrm.cn