(Source: https://pltfrm.com.cn)
Cross-border e-commerce in China has rapidly evolved, offering significant opportunities for international brands. Here’s how to effectively enter and thrive in this dynamic market:
- Market Access: Platforms like Tmall Global and JD Worldwide facilitate cross-border trade by allowing foreign brands to sell directly to Chinese consumers without the need for a local business entity. These platforms handle customs clearance and logistics, simplifying the entry process.
- Consumer Preferences: Understanding Chinese consumer preferences is crucial. Chinese shoppers are increasingly seeking high-quality, authentic international products. Leveraging data analytics to tailor product offerings and marketing strategies can enhance your appeal.
- Regulatory Compliance: Ensure compliance with Chinese regulations regarding product safety, labeling, and import duties. Familiarize yourself with the relevant policies and work with local experts to navigate the regulatory landscape effectively.
PLTFRM is an international brand consulting agency that works with companies such as Red, TikTok, Tmall, Baidu, and other well-known Chinese internet e-commerce platforms. We have been working with Chile Cherries for many years, reaching Chinese consumers in-depth through different platforms and realizing that Chile Cherries exports in China account for 97% of the total exports in Asia. Contact us, and we will help you find the best China e-commerce platform for you. Search pltfrm for a free consultation! info@pltfrm.cn