(Source: https://pltfrm.com.cn)
Introduction
Scaling wine and spirits sales in China requires more than listing products online. Overseas brands must educate consumers, demonstrate authenticity, and maintain frequent engagement across multiple platforms. Manual live-streaming alone is difficult to scale, especially for brands without large local teams.
AI-powered live commerce allows overseas brands to automate sessions, optimize targeting, and integrate with Chinese e-commerce systems. With SaaS tools and platform data, brands can grow faster while controlling marketing costs.
1. Automated Live-Streaming Scheduling
1.1 24-Hour Streaming Capability
AI hosts allow sessions during peak hours without staff.
1.2 Campaign Calendar Automation
SaaS tools schedule streams during festivals.
2. Promotion Optimization
2.1 AI Bundle Suggestions
Gift boxes increase order value.
2.2 Dynamic Pricing
AI adjusts price during sessions.
3. Cross-Border Integration
3.1 Logistics Synchronization
Orders connect to bonded warehouse.
3.2 Order Automation
Cloud systems process instantly.
4. Influencer + AI Model
4.1 Traffic + Automation
Influencers bring viewers, AI manages sales.
4.2 Data Accumulation
Each session improves targeting.
Case Study: An Australian Wine Brand Tripled China Sales with Intelligent Live Commerce
An Australian wine brand wanted rapid growth but had limited staff.
We built AI live-stream automation, integrated Douyin and Tmall, and optimized campaigns using SaaS analytics.
Within six months, sales tripled and marketing cost per order dropped significantly.
PLTFRM is an international brand consulting agency that works with companies such as Red, TikTok, Tmall, Baidu, and other well-known Chinese internet e-commerce platforms. We have been working with Chile Cherries for many years, reaching Chinese consumers in depth through different platforms and realizing that Chile Cherries’ exports in China account for 97% of the total exports in Asia. Contact us, and we will help you find the best China e-commerce platform for you. Search PLTFRM for a free consultation!
info@pltfrm.cn
www.pltfrm.cn
