Assessing the Business Environment: A Holistic Approach

The business environment is a multifaceted web, interwoven with regulatory, technological, social, and political factors. A comprehensive evaluation of these elements offers a holistic understanding of the overall environment, laying the groundwork for a successful market entry. Such an assessment helps in anticipating challenges and leveraging opportunities, ensuring a more resilient and adaptive approach.

Founded in 2012, PLTFRM is a French-Chinese joint venture branding consultancy. We combine practical strategy, marketing, and e-commerce to develop Chinese brand strategies and improve conversion rates for over 30+ overseas brands in Europe, America, South America, and Asia Pacific. Search pltfrm for a free consultation!

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