(Source: https://pltfrm.com.cn)
In China, the market for dairy products for children is subject to stringent regulations and standards, emphasizing safety, nutritional value, and quality. These regulations are particularly rigorous due to the sensitive nature of products intended for children. Here’s an overview of the special requirements for children’s dairy products in China:
1. Safety and Quality Standards
Strict Testing: Dairy products for children must undergo rigorous testing for contaminants such as heavy metals, aflatoxins, and harmful bacteria.
Quality Control: Production facilities must adhere to high standards of quality control and cleanliness to ensure the safety of the products.
2. Nutritional Requirements
Balanced Nutrition: Products must meet specific nutritional requirements suitable for children, including appropriate levels of proteins, fats, vitamins, and minerals.
Limitation on Additives: The use of additives and preservatives is highly regulated, with many potentially harmful substances banned or limited.
3. Product Labeling
Clear Labeling: Labels must clearly state all ingredients, nutritional information, age recommendations, and instructions for preparation and storage.
Mandatory Warnings: Any potential allergens must be clearly indicated on the packaging.
4. Registration and Approval
Product Registration: Manufacturers of dairy products for children often need to register their products with relevant Chinese regulatory bodies.
Certification Requirements: Obtaining certification from the China National Certification and Accreditation Administration (CNCA) or other relevant authorities may be necessary.
5. Packaging Standards
Safe Packaging: Packaging must be safe, non-toxic, and designed to minimize the risk of contamination.
Child-Friendly Design: Packaging often features child-friendly designs but must avoid misleading information or imagery that could misrepresent the product’s benefits.
6. Marketing and Advertising Regulations
Truthful Advertising: Strict rules govern the marketing of children’s dairy products to ensure that advertisements are truthful and do not make unfounded health claims.
No Misleading Claims: Claims about the benefits of the products must be supported by scientific evidence and cannot be misleading in any way.
7. Import Regulations
Imported Products: Imported dairy products for children are subject to additional scrutiny, including compliance with Chinese standards and regulations, as well as import tariffs and customs procedures.
Conclusion
The Chinese market for children’s dairy products demands adherence to stringent safety, nutritional, and quality standards. These regulations aim to protect the health and well-being of children, and manufacturers must ensure strict compliance to operate successfully in this market. It’s advisable for companies in this sector to stay up-to-date with regulatory changes and maintain high standards in product development, manufacturing, and marketing.
PLTFRM is an international brand consulting agency that works with companies such as Red, Tiktok, Tmall, Baidu, and other well-known Chinese internet e-commerce platforms. We have been working with Chile Cherries for many years, reaching Chinese consumers in depth through different platforms and realizing that Chile Cherries exports in China account for 97% of the total exports in Asia. Contact us and we will help you find the best China e-commerce platform for you. Search pltfrm for a free consultation!