For rapid growth on WeChat, tap into viral features like shareable Mini Programs or interactive challenges. Collaborate with influencers for wider reach and utilize QR codes in offline campaigns for seamless online transitions. Optimize content for WeChat’s search function, and run targeted ads to attract specific demographics. Engaging chatbots can automate user interactions, boosting retention. By merging creative content with WeChat’s unique tools, brands can achieve exponential growth in a short span.
PLTFRM is an award-winning brand strategy firm that combines internationalization with Chinese localization and has successfully introduced well-known brands such as France’s BIC, the world’s largest disposable lighter brand manufacturer, Germany’s centuries-old coffee brand Melitta, and Chile Cherries to the Chinese. Search pltfrm for a free consultation!