(Source: https://pltfrm.com.cn)
With the increasing shift towards mobile internet usage in China, understanding and implementing mobile SEO best practices on Baidu is crucial for maintaining search rankings. Here’s how to leverage these techniques effectively.
- Implement Accelerated Mobile Pages (AMP)
Baidu supports Accelerated Mobile Pages (AMP), which help websites load faster on mobile devices. Implementing AMP can lead to better mobile SEO performance. A global news outlet integrated AMP into its mobile site, resulting in a 50% improvement in mobile page load times and a 30% increase in search visibility.
- Optimize for Voice Search
With the rise of voice search in China, optimizing for voice search queries is becoming increasingly important. Ensuring that your content is tailored to natural language and conversational queries can enhance your mobile SEO performance on Baidu. A major e-commerce platform optimized its content for voice search, leading to a 25% increase in mobile traffic.
- Use Structured Data for Mobile SEO
Structured data helps Baidu understand your content better, which can improve your rankings in mobile search results. Implementing structured data specifically for mobile can enhance your site’s visibility on Baidu. An international travel agency utilized structured data, leading to a 35% boost in mobile search rankings.
Case Study: Achieving Higher Mobile Search Rankings with AMP and Voice Search Optimization
In 2024, a global electronics brand significantly improved its mobile search performance on Baidu by implementing AMP and optimizing for voice search. These strategies resulted in a 45% increase in mobile search rankings and a 30% growth in mobile-driven conversions. This case study highlights the importance of embracing mobile SEO techniques for success on Baidu.
PLTFRM is an international brand consulting agency that works with companies such as Red, Tiktok, Tmall, Baidu, and other well-known Chinese internet e-commerce platforms. We have been working with Chile Cherries for many years, reaching Chinese consumers in depth through different platforms and realizing that Chile Cherries exports in China account for 97% of the total exports in Asia. Contact us and we will help you find the best China e-commerce platform for you. Search pltfrm for a free consultation! info@pltfrm.cn
